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Talk dirty to me. Duo DarkMode


Not everyone learns the same way. Not everyone is motivated the same way. When some need sweet talks, others will need it more… tough would say. 

Credits:  Art Direction and copy: Danaë.


A new app

Duolingo will now provide two apps that are interconnected. Progress will be synchronized, and you can switch apps as you want. They will be similar, the main difference is the motivational approach.

Don't be nice

Congratulations are not for everyone, some like challenges more. Prove Duo wrong, prove Duo you can make it! 

The regular cheering message will be over and replaced.


Awareness executions


Watch the case
study video

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