D&AD New Blood 2021
Miami Ad School Quarter 1
The Brief : Deliver a social/digitally-led campaign with longevity that harnesses
Chivas’ brand power to market their products to a new generation around the world.
The campaign should speak to the Gen-Z/ Young Millennial market (18-34*) of all genders.
Here you will find an alternative of what was submitted with my group. Some of the work is from myself only and some from the group ( Jerchovia Moxey - Jimmy Marcheso )