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LET'S BE REAL

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We shared different versions of the message across the city on billboards, posters, print ads, display ads, and social media, rotating them regularly to highlight different benefits of Affinity and speak to what really matters to people when they chose their banking solution.

Poster mockup Affinity Credit Union Be Real Brand Campaign
Poster mockup Affinity Credit Union Be Real Brand Campaign
OOH mockup Affinity Credit Union Be Real Brand Campaign

Credits:  

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Creative Director: Drew Sebesteny
Art Director: Danaë Pimentel Dos Santos

Video Production & Photography: Barbershop Films
Marketing Specialist: Brian Pham

Account Director: Shannon Dale - Michelle Young

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